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How do lobbies and NGOs try to influence dietary behaviour?

Abstract : Nowadays, the dietary behaviour of consumers is an economic and societal concern. Affecting this behaviour remains consequently a challenge for the groups of influences. In this article, we focus on the influence that lobbies and NGOs can exert on the dietary behaviour of consumers. We provide a comprehensive overview and we link the theoretical and empirical economic literature to the influence strategies of these two actors. To be specific, three strategies are exposed and examined: information campaigns, labels and also the dissemination of misinformation. We conclude with a discussion on the consequences and the limits of those influence strategies on certain food sectors (meat, milk and sweet products).
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Submitted on : Monday, July 6, 2020 - 6:00:38 PM
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Caroline Orset, Marco Monnier. How do lobbies and NGOs try to influence dietary behaviour?. Review of Agricultural, Food and Environmental Studies, Springer, In press, 20 p. ⟨10.1007/s41130-020-00114-y⟩. ⟨hal-02891112⟩



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