A New Consumer Profile Definition Method Based on Fuzzy Technology and Fuzzy AHP - Université de Lille
Article Dans Une Revue Autex Research Journal Année : 2022

A New Consumer Profile Definition Method Based on Fuzzy Technology and Fuzzy AHP

Junjie Zhang
  • Fonction : Auteur
Min Dong
  • Fonction : Auteur
H. Yuan
  • Fonction : Auteur

Résumé

The research in this paper aims to set up a new consumer profile definition method based on fuzzy technology and fuzzy AHP. The result of the study could be applied to garment recommendation systems for a special consumer. Consumer profiles are chosen as research objects. The fuzzy technology and fuzzy AHP are applied in this research, which aims to provide a new method of using fuzzy technology and fuzzy AHP to define consumer profiles. We define tall–short and fat–thin by fuzzy technology and set up the weights of consumer profile by fuzzy AHP methods. The fuzzy technology and fuzzy AHP are applied for building consumer profiles that can be used for a consumer-oriented intelligent garment recommendation system.
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hal-04470660 , version 1 (21-02-2024)

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Junjie Zhang, Xianyi Zeng, Min Dong, H. Yuan. A New Consumer Profile Definition Method Based on Fuzzy Technology and Fuzzy AHP. Autex Research Journal, 2022, Autex Research Journal, 22, ⟨10.2478/aut-2021-0027⟩. ⟨hal-04470660⟩

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